Thoughtful themes. Useful tools. A better place to start.

Performance

 / 4 min

A practical checklist for your next website launch.

Make time for the parts that a beautiful homepage cannot show.

BUILD
NOTES / 02

In this article

Make time for the parts that a beautiful homepage cannot show.

Content and navigation

Check page titles, contact details, internal links and redirects. Remove placeholder text and make sure error pages help visitors return.

Forms and purchases

Run real test submissions and sandbox purchases. Check confirmation emails, validation errors and refund workflows with the people who will manage them.

Accessibility

Navigate with a keyboard, inspect focus states, label inputs and check text contrast. Test meaningful images with descriptive alternative text.

Operations

Assign ownership for backups, updates and monitoring. Document a rollback path and confirm that your team can access the accounts it needs.

THE BUILD NOTES

More build notes.

BUILD
NOTES / 01

Web Design

 · 5 min

Choose a theme around your content, not its demo.

A useful theme makes your real pages easier to build. Here is what to check before choosing one.

BUILD
NOTES / 03

E-commerce

 · 6 min

Build a product page that answers the next question.

Product information should arrive in the order a shopper needs it.